iQ media - News - Exceptionally smooth production for MagiGLIDE™ (27 September 10)

Exceptionally smooth production for MagiGLIDE™

27 September 2010


Exceptionally smooth production for MagiGLIDE™ Image


iQ Media have recently produced a video bulletin for Style Direct Furniture’s MagiGLIDE™ range of products.


Style Direct is part of the award-winning Style Counsel Interiors; the property furnishing specialist who have secured the sole distribution rights for the MagiGLIDE™ Furniture Glider, within the UK and Ireland.   MagiGLIDE™is a furniture glide system, offering the ultimate floor protection. Working on carpet and all other smooth interior floor surfaces, the product’s super strong, flexible elastomer rubber cushions the weight of furniture, whilst the super smooth PTFE coating allows for a friction free glide.


Simon Poyser, MD of iQ Media said “The aim of the video bulletin was to communicate the features and benefits of the MagiGLIDE™  range of products, such as ease of application, flexibility across a variety of floor surfaces and primarily, ease of movement of both household and office furniture. Our crew filmed at a variety of locations, to replicate both home and office environments with the completed program being encoded for use online. We recently developed a series of video production packages including the iQ video bulletin, to help clients like Style Direct to make it easy for them to produce effective web videos for their products and services”.


A spokesperson for Style Counsel Interiors Ltd and MagiGLIDE™ UK Ltd said “Video is by far the best way of communicating the features and benefits of this product range.  The video bulletin clearly communicates, within the first 5 seconds just how easy it is to move the heaviest of furniture when using MagiGLIDE™, plus how you can protect yourself and your floor surfaces, when moving heavy filing cabinets, fridges, beds, chairs etc”.


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