iQ media - News - Sticky Digital Marketing for F Ball & Co (23 September 15)

Sticky Digital Marketing for F Ball & Co

23 September 2015

Sticky Digital Marketing for F Ball & Co Image

IQ Media has worked for F Ball & Co for over 18 years helping them to develop their market leading position through  innovative and effective  digital communications which include - website , corporate video, numerous training and product launch videos , Recommended Adhesive Guide apps and their own content player the iBall Player.

We first built and launched their very successful Recommended Adhesive Guide (RAG) App in 2011, this has been updated quarterly since. Over 5000 downloads, since launch with 300 interactions each week. The RAG App is used regularly by architects, specifiers and contractors. The i Ball Player created and added for video content in 2013.

 We have developed and targeted highly effective lines of communications with contractors, wholesalers and specifiers that drives sales and significantly to launch and promote products and reduced returns, through incorrect adhesive being used.


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