iQ media - On Line - Triumph of Style and Content, Style Counsel

Triumph of Style and ContentStyle Counsel

Triumph of Style and Content Image

Leading interior designer and investment property furnishing specialists the Style Counsel enrolled the iQ Media web designers to enhance their web shop front.

Furnishing solution providers, Style Counsel Interiors, had reached the point where their on-line home no longer reflected the needs of their growing business. Their requirement was simple…   …a completely new website which successfully promoted all their furnishing lines and products by almost any search criteria, which was easy for clients to use. It was also required to show a range of latest news stories, case studies, image galleries and attract users to sign-up to periodic product updates. It all had to be easily updatable by the client, via an extremely intuitive content management system (CMS).

iQ developed a design for the site which enhanced the Style Counsel branding. It featured several engaging routes to their products, including interactive room layouts. iQ Media built the site using iQ Core…   …an in-house developed CMS framework which is adaptable to make it bespoke to any client’s requirement.

The benefits of the iQ Core CMS provided the Style Counsel with a very easy to use interface to upload content, ensuring consistency in style and presentation across all areas. With many preset functions, bespoke to the website design, they were able to upload text in the confidence that it would auto format for every page and place images on page which would be automatically be resized and optimised to the page templates. The additional abilities to assign administration rights, perform SEO functions and easily export information from the CMS database were essential accessories.

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The Client: Style Counsel

Interior design and investment property furnishing specialists

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